The Faculty of Organizational Sciences, University of Belgrade, traditionally organizes SymOrg to promote the theory and practice of management and management-related disciplines. We are very pleased to present the Proceedings of the XV International Symposium of Organizational Sciences – SymOrg 2016. As in the previous years, the Symposium has given an opportunity for the participants to share and exchange both academic and practical knowledge and experience in a pleasant and creative atmosphere.

The topic of SymOrg 2016 was “Reshaping the Future through Sustainable Business Development and Entrepreneurship”. We are pleased that this topic attracted researchers from different institutions, both from Serbia and abroad. The Business forum and the panel discussion which was a part of the StartUp Day competition gave added value to the Symposium and helped narrow the gap between science and practice.

Sustainable business development and entrepreneurship are relevant topics of interest for researchers in different fields. In line with their competences, they conduct analyses and research, and make new discoveries. New technologies and new business models are changing the present business environment with significant impact on the future. Numerous opportunities for business development imply incremental improvement or breakthrough changes of products, services and processes.

Innovation and entrepreneurship are seen as key drivers for the creation of more sustainable economies and societies. The management of today should facilitate business development to be more sustainable economically, socially and environmentally. This poses many questions and challenges for researchers and practitioners. We hope that some answers given by the authors at SymOrg 2016 will help in (re)shaping the future for the wellbeing of all generations.

The authors have contributed with around 200 papers. Around 500 authors and co-authors, scholars and practitioners are represented with their contributions in the Proceedings. The broad themes of the Symposium have allowed for exploration of different aspects of these areas:

  • Business Analytics and Optimization
  • Communication Management
  • Corporate restructuring
  • Data Science and Business Intelligence
  • Electronic Business
  • Entrepreneurship
  • Environmental Management
  • Financial
  • Management
  • Human Resource Management
  • ICT and Management
  • International Management
  • Knowledge
  • Management
  • Marketing Management
  • Operations Management
  • Project Management
  • Public Administration
  • Management
  • Quality Management
  • Software Engineering
  • Strategic Management
  • Sustainable Business
  • Development
  • Technology and Innovation Management

Proceedings contain full papers accepted for presentation at the Symposium. It also includes extended abstracts of invited keynote speakers, to whom we express appreciation for taking part in this year’s SymOrg.

We want to thank the contributors and the reviewers who made this issue possible. The Faculty of Organizational Sciences expresses gratitude to institutions, associations and individuals who have given support and contributed to the realization of the Symposium: the Ministry of Education, Science and Technological Development, sponsors, participants and volunteers.

Belgrade, May 25, 2016

Ondrej Jaško, PhD
Sanja Marinković, PhD